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	<title>Not Just Reality &#187; Lead Story</title>
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	<description>Where the real, augmented and virtual worlds meet</description>
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		<title>Toshiba&#8217;s Augmented Birthday Party</title>
		<link>http://www.notjustreality.com/lead-story/951-toshibas-augmented-birthday-party/</link>
		<comments>http://www.notjustreality.com/lead-story/951-toshibas-augmented-birthday-party/#comments</comments>
		<pubDate>Tue, 31 Aug 2010 08:30:19 +0000</pubDate>
		<dc:creator>trevor</dc:creator>
				<category><![CDATA[Augmented Reality]]></category>
		<category><![CDATA[Lead Story]]></category>
		<category><![CDATA[Asia]]></category>
		<category><![CDATA[Toshiba]]></category>

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		<description><![CDATA[Blow out the candles on Toshiba's augmented birthday cake]]></description>
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		<title>Gravity Jack Creates Augmented Office</title>
		<link>http://www.notjustreality.com/lead-story/946-gravity-jack-a-office/</link>
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		<pubDate>Sat, 21 Aug 2010 10:27:14 +0000</pubDate>
		<dc:creator>trevor</dc:creator>
				<category><![CDATA[Augmented Reality]]></category>
		<category><![CDATA[Commercial/Industrial]]></category>
		<category><![CDATA[Lead Story]]></category>
		<category><![CDATA[Gravity Jack]]></category>

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		<description><![CDATA[Gravity Jack's augmented office provides information access through AR]]></description>
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		<title>Try On Skullcandy Headphones in AR</title>
		<link>http://www.notjustreality.com/lead-story/934-skullcandy-headphones-ar/</link>
		<comments>http://www.notjustreality.com/lead-story/934-skullcandy-headphones-ar/#comments</comments>
		<pubDate>Sat, 21 Aug 2010 07:21:32 +0000</pubDate>
		<dc:creator>trevor</dc:creator>
				<category><![CDATA[Augmented Reality]]></category>
		<category><![CDATA[Commercial/Industrial]]></category>
		<category><![CDATA[Lead Story]]></category>
		<category><![CDATA[Rain]]></category>
		<category><![CDATA[Skullcandy]]></category>
		<category><![CDATA[Total Immersion]]></category>

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		<description><![CDATA[Try on a pair of virtual Skullcandy headphones in augmented reality]]></description>
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		<title>AR Eco Awareness at SEA Lab</title>
		<link>http://www.notjustreality.com/lead-story/929-ar-sea-lab-la/</link>
		<comments>http://www.notjustreality.com/lead-story/929-ar-sea-lab-la/#comments</comments>
		<pubDate>Fri, 20 Aug 2010 20:36:34 +0000</pubDate>
		<dc:creator>trevor</dc:creator>
				<category><![CDATA[Augmented Reality]]></category>
		<category><![CDATA[Education]]></category>
		<category><![CDATA[Lead Story]]></category>
		<category><![CDATA[LA]]></category>
		<category><![CDATA[Total Immersion]]></category>

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		<description><![CDATA[Total Immersion provide an AR eco awareness experience for SEA Lab in LA]]></description>
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		<title>SZ Mag Augmented With Junaio</title>
		<link>http://www.notjustreality.com/lead-story/916-916sz-magazine-ar-junaio/</link>
		<comments>http://www.notjustreality.com/lead-story/916-916sz-magazine-ar-junaio/#comments</comments>
		<pubDate>Fri, 20 Aug 2010 18:40:12 +0000</pubDate>
		<dc:creator>trevor</dc:creator>
				<category><![CDATA[Augmented Reality]]></category>
		<category><![CDATA[Lead Story]]></category>
		<category><![CDATA[Germany]]></category>
		<category><![CDATA[junaio]]></category>

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		<description><![CDATA[SZ magazine in Germany releases a special AR edition in association with junaio]]></description>
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		<title>Scouting For Girls in AR with KitKat</title>
		<link>http://www.notjustreality.com/lead-story/911-scouting-for-girls-in-ar-with-kitkat/</link>
		<comments>http://www.notjustreality.com/lead-story/911-scouting-for-girls-in-ar-with-kitkat/#comments</comments>
		<pubDate>Wed, 18 Aug 2010 20:30:02 +0000</pubDate>
		<dc:creator>trevor</dc:creator>
				<category><![CDATA[Augmented Reality]]></category>
		<category><![CDATA[Lead Story]]></category>
		<category><![CDATA[UK]]></category>

		<guid isPermaLink="false">http://www.notjustreality.com/?p=911</guid>
		<description><![CDATA[Special KitKat wrappers will allow you to watch Scouting For Girls playing in AR]]></description>
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		<title>Disney World of Cars Online</title>
		<link>http://www.notjustreality.com/lead-story/893-disney-world-of-cars-online/</link>
		<comments>http://www.notjustreality.com/lead-story/893-disney-world-of-cars-online/#comments</comments>
		<pubDate>Fri, 13 Aug 2010 11:55:37 +0000</pubDate>
		<dc:creator>trevor</dc:creator>
				<category><![CDATA[Games]]></category>
		<category><![CDATA[Lead Story]]></category>
		<category><![CDATA[Virtual Worlds]]></category>
		<category><![CDATA[Cars]]></category>
		<category><![CDATA[Disney]]></category>
		<category><![CDATA[Pixar]]></category>

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		<description><![CDATA[Wolrd of Cars Online is a virtual game world based on the Disney*Pixar movie Cars]]></description>
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		<title>Look-Up: iPhone Resistance Forces in AR</title>
		<link>http://www.notjustreality.com/lead-story/889-look-up-iphone-resistance-forces-in-ar/</link>
		<comments>http://www.notjustreality.com/lead-story/889-look-up-iphone-resistance-forces-in-ar/#comments</comments>
		<pubDate>Fri, 13 Aug 2010 11:29:25 +0000</pubDate>
		<dc:creator>trevor</dc:creator>
				<category><![CDATA[Augmented Reality]]></category>
		<category><![CDATA[Games]]></category>
		<category><![CDATA[Lead Story]]></category>
		<category><![CDATA[ARG]]></category>
		<category><![CDATA[Soulbit7]]></category>

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		<description><![CDATA[Look-Up is a new alien fighting augmented reality game for the iPhone]]></description>
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		<item>
		<title>One in Seven To Live in Virtual Reality</title>
		<link>http://www.notjustreality.com/lead-story/872-one-in-seven-to-live-in-virtual-reality/</link>
		<comments>http://www.notjustreality.com/lead-story/872-one-in-seven-to-live-in-virtual-reality/#comments</comments>
		<pubDate>Thu, 12 Aug 2010 09:24:58 +0000</pubDate>
		<dc:creator>trevor</dc:creator>
				<category><![CDATA[Lead Story]]></category>
		<category><![CDATA[Virtual Worlds]]></category>
		<category><![CDATA[IEET]]></category>

		<guid isPermaLink="false">http://www.notjustreality.com/?p=872</guid>
		<description><![CDATA[One in seven IEET readers would spend their whole life in an ideal virtual world]]></description>
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		<title>Vouchar Augmented Shopping</title>
		<link>http://www.notjustreality.com/lead-story/860-vouchar-augmented-shopping/</link>
		<comments>http://www.notjustreality.com/lead-story/860-vouchar-augmented-shopping/#comments</comments>
		<pubDate>Thu, 12 Aug 2010 08:44:11 +0000</pubDate>
		<dc:creator>trevor</dc:creator>
				<category><![CDATA[Augmented Reality]]></category>
		<category><![CDATA[Commercial/Industrial]]></category>
		<category><![CDATA[Lead Story]]></category>
		<category><![CDATA[UK]]></category>
		<category><![CDATA[vouchAR]]></category>

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		<description><![CDATA[vouchAR uses augmented reality to show Android users nearby discounts]]></description>
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